We see many signs of Breast Cancer Awareness Month (ribbons, pink shirts and decorations), but what difference does it all make? As it turns out, quite a bit. We wouldn’t be a longtime supporter of the American Cancer Society if we didn’t believe in the enormous impact we all make during this month, and all year long.
To start, all the signs keep awareness of this disease top-of-mind, and part of ongoing conversations. People who are aware of it and learn more about it become stronger and better-informed supporters—of the people who fight breast cancer, and of the organizations working for better screening, education, and treatment. Which is the other product of our efforts: financial support for those who work tirelessly to find new and better treatments for breast cancer.
Not to mention the emotional support we offer to our family members, friends, and fellow community members who are afflicted, to give them strength when they need it most.
So let them know you stand with them. Whether you wear pink in solidarity, donate generously to support the fight, participate in the Making Strides Against Breast Cancer Walk, or just offer words of encouragement, you will make a difference. Each small contribution is significant on its own, and together we are a force to be reckoned with. Join us.